Interface Inc., in Atlanta, USA company which makes carpets, is pioneering carpet leasing – installing and maintaining carpets for a fee rather than selling them. This is the logical conclusion of the Producer Responsibility concept, where customers pay for the service they want (in this case a floor covering service), rather than the product itself
Ano da Publicação: | 1998 |
Fonte: | Warmer Bulletin - World Resource Foundation - Jan/98 nº58 |